Planning and organizing trade fairs at the highest level
Insights from the technology expert
Anyone who wants to plan and organize a trade fair needs a comprehensive concept: from stand planning and media technology to live support. This checklist helps event agencies and in-house teams with structured preparation.
Plan and organize trade fairs with Gahrens and Battermann
Successful trade fair appearances thrive on innovative technology
Whether you are an event agency looking to outsource the technical side of things or an in-house team searching for reliable planning assistance, you will find technical guidelines and specific checklists here.
Your advantage as an event agency: seamlessly meet all requirements with a specialised technology partner.
Why technology is a game changer for trade fairs
Checklist for professional trade fair planning
Our services: Complete technical solutions for your trade fair success
Consulting & Concept Development
Consulting & Concept Development
Technical planning according to your creative specifications
Lighting technology
Lighting technology
Perfectly showcasing products, brands, and people
Audio technology
Audio technology
Perfect clarity on presentation and promotional surfaces
Media technology
Media technology
LED walls, touch displays, interactive media systems
Stage technology & rigging
Stage technology & rigging
Safe and flexible stand and show design
Network technology & streaming
Network technology & streaming
Internet connections, hybrid trade fairs, live broadcasts
Power supply & emergency power
Power supply & emergency power
Safety and stability guaranteed
Setup, operation, and dismantling
Setup, operation, and dismantling
Smooth implementation by experienced teamsExample of our trade fair planning and technology
The future of energy with sonnen at The smarter E Europe 2025
As a technical partner, we supported sonnen GmbH’s trade fair appearance in Hall B1. The open and eye-catching stand impressed with two large-format LED walls, a transparent display effect, and individually programmed animations.
In addition to the video technology, we provided rigging, lighting, and sound to create a harmonious atmosphere—and received enthusiastic feedback: “It was a pleasure working with you all.”
A successful appearance that shows: Smart technology brings brands to life.
Our technology package: modern, impressive, effective
We supplied a comprehensive technology package for sonnen GmbH’s trade fair appearance at The smarter E Europe 2025.
- Two large-format LED walls (18 x 4.5 meters) with a fine 2.5 mm pixel pitch.
- Highlight: transparent display thanks to specifically recessed modules – for an impressive see-through effect.
- Use of powerful Pixera servers for precise and smooth display of individual PNG sequences
- Professional rigging
- Well-designed lighting installation
- Discreet, clear sound system
Further successful trade fair projects
Why you should rely on our technical expertise
- Our experts are located directly at the exhibition grounds, including in Hamburg, Hanover, Frankfurt, and Munich
- Extensive knowledge of the most important exhibition locations in Germany and across Europe
- As an official service partner of many exhibition companies, we have access to preferential entry and setup times
- State-of-the-art technology
- Development of customized solutions for your ideas
- Our experienced crews ensure safe implementation
- Well-established processes for projects of all sizes
- Fast response times in the event of changes
Let us work together to make your trade fair a professional success
Our measurement location experts will be happy to advise you. Select your contact person:
Technical insights for successful trade fair planning
- Targeted needs analysis: Consider technology right from the start
- Design meets feasibility: Close coordination with trade fair constructors and architects
- Safety first: Inspections, load plans, legal requirements
- Timing is everything: Create a construction schedule and set technical milestones
- Flexibility on site: Provide solutions for spontaneous requirements
Tips for planning your trade fair visit
- Early coordination with technical partners, trade fair constructors, and organizers saves costs and rework
- Timely completion of media content: Provide and test planned graphics and videos on the designated devices
- Allow for flexibility: Technical solutions often need to be adapted at short notice
- Apply for safety and technical approvals early to avoid stress shortly before the start of the trade fair
Practical checklist for professional trade fair planning
For free and informative
Receive free information about important aspects of planning and implementing a trade fair. Summarized in a PDF:
- Planning tips
- Checklist
- List of possible technical requirements
- …and much more
Gahrens und Battermann is a permanent trade fair partner at the following German trade fair locations
Berlin Exhibition Center
Hamburg Exhibition and Congress Center
German Trade Fair Hanover
Frankfurt Trade Fair
Munich Trade Fair
Let us work together to make your trade fair a professional success
Involving us as technology specialists at an early stage of planning helps customers achieve their goals using technical means. This saves them time, money, and stress.
Trust G+B with the planning and organization of trade fairs, as many others before you have done:
Frequently asked questions about planning and organizing trade shows