G+B supports the first digital world’s leading trade fair for water, heat and air conditioning in Frankfurt<\/p>\n<\/div><\/div><\/div><\/div><\/div>
As the largest showcase for innovative bathroom design, energy-efficient heating and air-conditioning technology and renewable energies, ISH was held purely digitally for the first time in 2021.<\/p>\n
Central themes of the event were networking, knowledge sharing, high-quality content and news about exhibitors’ products and solutions. As a partner of Messe Frankfurt, our team was on duty during the live event for trade fair visitors, exhibitors and the press.<\/p>\n
“The project was an excellent opportunity for our team to prove our experience in the implementation of complex streaming events,” emphasises Jan R\u00fccker, Key Account Manager GAHRENS + BATTERMANN GmbH & Co. KG.<\/p>\n
FACTS:<\/p>\n
Over 340 presentations were broadcast live to the world from the Top Topics Stage<\/strong> during the 5 days of the fair. The fully equipped streaming studio delivered non-stop live broadcasts in 2 languages.<\/p>\n The Craftsman Stage<\/strong> was designed as a green screen stage and served as a platform for ready-made product presentations as well as live performances by exhibitors.<\/p>\n The exhibitor channel Product Service Stream<\/strong> offered guests a wide range of information, both live and on-demand.<\/p>\n The Pop up my Bathroom<\/strong> exhibition area in the middle of the hall, the only actual exhibition stand, was mainly used for press appointments and was optimally presented by our lighting designer.<\/p>\n<\/div><\/div><\/div>Making of:<\/h2><\/div><\/div><\/div>